How to find and master your niche

How to find and master your niche

What is your message and who is it for?   Business is hard. It can be hard to start, grow, and maintain your business. This is a complaint or a problem that my clients and mentees often express to me. So as a business coach my goal is to find ways to address...
What is a niche and why does your business need one?

What is a niche and why does your business need one?

We hear the words “niche” and “niche-ing down” a lot in the world of online business. It’s an important principle from business that becomes even more important once we consider the millions of people using the internet. Understanding what your niche is and how to...